25 January 2016
Tom Ballard to reveal his Proudest 100 this Australia Day
As Aussies fire up the barbie all around the country this Australia Day, much loved comedian and TV actor Tom Ballard and the Campaign for Australian Aid will be unveiling The Proudest 100 to coincide with our biggest music event, Triple J’s Hottest 100.
Tom Ballard, an ex Triple J presenter himself, will be linking each song announced in the Hottest 100 with one of our proudest achievements in Australian aid. Here’s a video of Mr Ballard explaining how it will work:
“I absolutely love Hottest 100 Day (even though I don’t get paid public holiday rates to work on it anymore) and I absolutely love the fact that Australian aid organisations bust their guts lending a hand in developing countries. So for me, the Proudest 100 is a real sweet two-for-one. As we celebrate how lucky we are to live here in Straya and as we countdown everything from rap to hip hop to everything Tame Impala has ever released, let’s also consider the great things Australian Aid does overseas and how we can (and should) do more.” said Mr Ballard.
Australians are being asked to go to proudest100.com or to follow the #Proudest100 hashtag on social media to learn a little bit about Australian Aid achievements which will be linked in some funny way by Tom Ballard to every song in the Triple J Hottest 100.
“This is a fun and topical way of bringing aid to the forefront by tying it into a much-loved event. The positive impact of Australian Aid often goes unnoticed, but it’s a core part of what it means to be Australian and is something we should all be proud of, ” said Campaign Director for the Campaign for Australian Aid, Tony Milne.
“While we’ve taken a fun twist with the #Proudest100 theme, cuts of a further $200m in Australian aid are still looming and are are no laughing matter to the millions in our region who we assist to become free from extreme poverty. This Australia Day, when we celebrate our lucky country, let’s remember our global neighbours who aren’t so lucky.”
If you’d like to arrange an interview or photo opportunity with Mr Milne, please contact Sarah Cannata on 0407 536 133.
About Campaign for Australian Aid
The Campaign for Australian Aid is a joint initiative of the Make Poverty History and Micah Challenge coalitions, for all Australians who believe we can and should do more as a nation to end extreme poverty around the world. It represents over 65 aid and development organisations, church, business and community groups.