Social media amplifiers educate people in their social networks on poverty, climate change and inequality by sharing highly engaging videos and images.
Picture 10,000 people, all sharing the same image or video at the same time. Imagine 50,000 people doing that.
Together, we’re building an online network that can reach millions of people online, shift public attitudes, hold decision-makers to account and create a fairer world.
How it works
Campaign for Australian Aid sends social media amplifiers an email or SMS containing an engaging video or image to watch and share online (1-2 per month).